SEO LEARNING

7 SEO tips for Restaurants Search engine optimization of an ecommerce is a long-running process that becomes a challenge for the many variables you must control and the competitors that enter the scene. That is why we have prepared 8 SEO tips for ecommerce that you should not neglect. Keywords Start on the right foot: study what are the central keywords in your business and apply them in the SEO on page. Long Tail works to access the market sector with less competition. Image optimization The images are responsible for a good percentage of traffic to your website from Google. Although the search engine recognizes basic colors, letters and identifies people in the images, it needs you to describe them in text. When uploading an image use a real filename. Avoid generic names like "image 1.jpg" that will not add value to the positioning. Indexing Duplicate content penalizes positioning. Avoid including the information that you have by default from the product manufactur...

What is local SEO for restaurants and why local search is important Local SEO Local search engine optimization is a branch of SEO positioning that focuses on the optimization of a website that is found in local search results. Local customers rely on the internet to find information about the products or services they need, so it is time to take it seriously and gain visibility on the search results pages. A local search covers all those search terms, such as: lawyers near me management near me restaurants in (city name) painters in (city name) SEO for my restaurant is a strategic process that focuses on emphasizing the optimization efforts of local brick-and-mortar businesses, that is, those that have the physical store as the sole protagonist of their commercial offer. Why is local search important? Here are some statistics that show how important local search is for businesses: 50% of people who did a local search on their phone, visited a physical store in one ...

Examples of keywords in local SEO for restaurants Establishing the right keywords for both the ideal user of our type of company and the sector or scope of the company itself is not easy. The keywords have to be thermal of univocal meaning that, whether simple or compound, always combine from the general to the particular, allowing the user to find the web in a specific semantic context and the company to appear as one of the most relevant results of the list. This list is drawn up automatically by the search engine robot, that is, an algorithm that detects the established keywords and then gives a specific position. It is the algorithm that interests us. Next, we will give an example of what would be the most appropriate web positioning keywords for a national fast food restaurant chain. Let's say that this chain has a presence in Madrid, Barcelona, Valncia and now it will expand to Seville. In Seville it will offer its basic menu of products and will be sold to the Sevil...

Local SEO for restaurants Local SEO is a concept of online marketing almost as important as organic SEO and something to be taken into account by local companies. Local SEO is designed so that users who use internet search engines find you more easily thanks to geolocation. If we search Google for “Italian restaurant”, the search engine will show you Italian restaurants taking into account your location. Hence, it is so important to have a good local SEO. How to get a good SEO for my restaurant ? There are different tools that configured in the right way will make your local SEO the right one. Google My Bussiness It is a fundamental tool to give greater visibility to your local business, just by having a Google account, it is already possible to open your Google Business account. This tool is used by Google to manage the profiles of each company so that they appear in local results. It is important to fill in all fields with consistency and taking into account the keywords to ...

Local SEO for restaurants If you want to put your business on a map you must do Local SEO, Google My Business and Google Maps which are the main tools to achieve it. Sorry, but what is Google My Business for? Quiet. In this post I will tell you everything you need to be on the map, from signing up for Google My Business to strategies for receiving calls every day. What is Google My Business? Google My Business, formerly called Google Places, is a free Google platform. It has two objectives: to help business owners increase that they are seen and that people find and review the businesses in their area. Is your registration in Google My Business essential for SEO for my restaurant? Google My Business for restaurants is for companies to "promote" what they do. And this is how someone who is looking for something in your area of influence can see you on the map. The difference with normal searches is that it is Geolocated on Google Maps, and you can find a list of dif...

The Best SEO Strategy for Your Restaurant When you as a business owner thinks about a SEO for my restaurant , is key to brand positioning and obtaining customers today. The relationship digital presence-visits to the premises ’is direct and undisputed. A premise that every restaurateur must analyze and incorporate with total awareness to bring their business to success. In the gastronomic sector, competition is strong and efforts for the first places in the ranking are endless. If you want to lead the market or raise your store to a good position, the best option is to operate with an SEO strategy. The segment of the public for whom you work plans your trips to lunch or dinner at 90% or more, via the internet. If your restaurant does not gain digital visibility, it is very difficult for you to attract customers. The best SEO strategy for your restaurant Your target customer is there, behind the screen of your computer and your mobile devices. The objective is that these potential ...